Value Disciplines - Explained
What are Value Disciplines?
Written by Jason Gordon
Updated at April 7th, 2022
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What are Value Disciplines?
The Value Disciplines model, proposed by Michael Treacy and Fred Wiersema in "The Discipline of Market Leaders", describes three generic value disciplines. To optimize success, a company must choose one of these value disciplines and act upon it.
Back to: STRATEGY & PLANNING
What are the Four Rules for Value Disciplines?
Per the creators, there are four new rules that competing companies must obey.
- Create product leadership by excelling in one specific dimension of value.
- Maintain threshold standards on the company’s other dimensions of value.
- Develop customer intimacy by improving that specific customer value dimension year after year.
- Establish operational excellence with a well-tuned operating model for delivering value.
Book: Michael Treacy & Fred Wiersema - The Discipline of Market Leaders
Related Topics
- Competitive Strategies
- Functional Strategies
- Organizational Strategies
- Operational Strategy
- Contestable Market Theory
- Value Disciplines
- Porter's Generic Strategies
- Differentiation (Strategy)
- Commoditize
- Niche Market Strategy
- Long Tail
- Low-Cost Production
- Resource-Based View of the Firm
- Ansoff Matrix
- Customer-Centric Strategy
- Blue Ocean Strategy
- Overfished Ocean Strategy
- Hedgehog Concept (Strategy)
- Innovation Strategy
- Bleeding Edge
- Disintermediation (Strategy)
- Strategic Alliance
- Coopetition (Strategy)
- Loss Leader Strategy
- Lean Strategy
- Game Theory Perspectives