Contact Us

If you still have questions or prefer to get help directly from an agent, please submit a request.
We’ll get back to you as soon as possible.

Please fill out the contact form below and we will reply as soon as possible.

  • Courses
  • Home
  • Business Management & Operations
  • Management, Leadership, & Organizational Behavior

Heuristics - Explained

What are Heuristics?

Written by Jason Gordon

Updated at April 8th, 2022

Contact Us

If you still have questions or prefer to get help directly from an agent, please submit a request.
We’ll get back to you as soon as possible.

Please fill out the contact form below and we will reply as soon as possible.

  • Marketing, Advertising, Sales & PR
    Principles of Marketing Sales Advertising Public Relations SEO, Social Media, Direct Marketing
  • Accounting, Taxation, and Reporting
    Managerial & Financial Accounting & Reporting Business Taxation
  • Professionalism & Career Development
  • Law, Transactions, & Risk Management
    Government, Legal System, Administrative Law, & Constitutional Law Legal Disputes - Civil & Criminal Law Agency Law HR, Employment, Labor, & Discrimination Business Entities, Corporate Governance & Ownership Business Transactions, Antitrust, & Securities Law Real Estate, Personal, & Intellectual Property Commercial Law: Contract, Payments, Security Interests, & Bankruptcy Consumer Protection Insurance & Risk Management Immigration Law Environmental Protection Law Inheritance, Estates, and Trusts
  • Business Management & Operations
    Operations, Project, & Supply Chain Management Strategy, Entrepreneurship, & Innovation Business Ethics & Social Responsibility Global Business, International Law & Relations Business Communications & Negotiation Management, Leadership, & Organizational Behavior
  • Economics, Finance, & Analytics
    Economic Analysis & Monetary Policy Research, Quantitative Analysis, & Decision Science Investments, Trading, and Financial Markets Banking, Lending, and Credit Industry Business Finance, Personal Finance, and Valuation Principles
  • Courses
+ More

Table of Contents

What are Heuristics?Disadvantages of Heuristics

What are Heuristics?

Heuristics are predispositions to a given circumstance caused by prior experience or exposure. It is a form of cognitive bias. Stereotyping is a function of heuristics. 

In function, heuristics are problem-solving shortcuts often used in the exploration of solutions when working with difficult situations or complex data or information. 

Back to: BUSINESS MANAGEMENT

Disadvantages of Heuristics

Below are the disadvantages of using heuristics;

  • Oftentimes, an heuristic approach does not give an optimal or rational result.
  • Errors are bound to occur in the final result given that many of heuristic processes are prone to biases and prejudice.
  • Insufficient data can be used to make quick decisions through heuristic techniques.
  • Inaccurate decision and imprecise solution can be given.
  • Certain heuristic methods entail imitation which might not produce excellent results.
heuristic

Was this article helpful?

Yes
No

Related Articles

  • Gamification - Explained
  • Process-Based Theories of Motivation - Explained
  • Change Agent - Explained
  • Regret Theory - Explained



©2011-2021. The Business Professor, LLC.
  • Privacy

  • Questions

Definition by Author

0
0
Expand