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Cognitive Dissonance - Definition

Written by Jason Gordon

Updated at January 7th, 2021

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What is Cognitive Dissonance?

Cognitive dissonance refers to the unpleasant emotion resulting from believing two conflicting things simultaneously. Studying cognitive dissonance is a widely followed field in social psychology. Cognitive dissonance can bring about absurd decision making as a person attempts to reconcile their contradicting beliefs.

Conflicting beliefs can be held simultaneously, often without an individual realizing it. This is true when the contradicting beliefs are based on different areas of life or different situations.

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