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Monetize - Explained

What is Monetizing a Value Proposition?

Written by Jason Gordon

Updated at April 13th, 2022

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Table of Contents

What is Monetizing a Value Proposition?

What Does it Mean to Monetize an Idea?

Monetization is about making an asset or a product eligible as legal tender. Generally, it involves the conversion of a non-revenue creating product into cash or cash-generating. 

Back to: STRATEGY, ENTREPRENEURSHIP, & INNOVATION

Monetizing an idea is commonly used in entrepreneurship. The entrepreneur develops a novel idea of value proposition. The entrepreneur then assembles and mobilizes the resources necessary to generate value from the idea. This generally means exchanging a good, service, or information for value. 

How an entrepreneur monetizes a business idea generally revolves around the business model. The business model concerns how the idea or value proposition is used to create value for the entrepreneur (or her business). 

monetize monetization

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