Macro-Marketing vs Micro-Marketing - Explained
What is Micromarketing and Macromarketing?
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What is macro marketing?
Well macro-marketing concerns how our resources allocated such as through government policies and other things that affect how resources flow through society.
What is Micro-Marketing?
Micro-marketing, commonly known as firm-level marketing, concerns all the functions that happen within a business related to marketing whether that's developing products, selling products, distributing products, etc.