Cross Sell – Explained

What is Cross-Selling?Cross-selling refers to the act of offering customers complementary products and services, particularly to those who have been making purchases. The idea behind cross-selling is to enrich the shopping experience of customers by proposing items...

Contextual Advertising – Explained

What is Contextual Advertising?Contextual Advertising is an advertisement that is related to the contents and the theme of a website or a part of it and also the searches, interests and needs of the user who enters it. This system utilizes platforms like Google...