Closing Ratio – Explained

What is a Closing Ratio?In sales, the closing ratio measures the number of business proposals and presentations by salespersons that are converted into actual sales. It is also a measure of the number of business deals that sales experts close which is used to...

Media Effect – Explained

What is the Media Effect?The media effect refers to how particular news and stories that the media transmits can influence people and society. The media can pass the information to people using different means such as film, radio, television, newspapers, magazines,...