Concept Test the Value Proposition – Entrepreneurship

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

[cite] [arve url=”https://youtu.be/DJ6B52TD5Vc” title=”Value Proposition in Strategy” description=”This video explains how the business’s value proposition is an element of strategy. ” /] Next Article: Porter’s General...

What is Strategy?

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

[cite] Back To: BUSINESS STRATEGY What is Strategy? Summary: Business strategy is a planned approach toward a commercial activity. It involves the direction of the organization in achieving a short-term goal or long-term mission. Strategy considers the use or...

Intellectual Property Considerations – Product Development

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

[cite] [arve url=”https://youtu.be/aVHWJXYwln0″ title=”Intellectual Property Considerations – Developing a Product” description=”This video explains the primary Intellectual Property Considerations when developing a product.”...

Disclosing Your Business Idea

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

[cite] Next Article: Intellectual Property Considerations Back To: ENTREPRENEURSHIP How guarded should an entrepreneur be in disclosing his or her idea? It depends on how secure your idea is protected and to whom you disclose the information. Aspiring entrepreneurs...

Beta Testing the Product

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

[cite] [arve url=”https://youtu.be/GfxC6HTyB3Y” title=”Beta Test a Product” description=”This video explains what is a Beta Test of a product. ” /] Next Article: Disclosing Your Business Idea Back To: ENTREPRENEURSHIP Beta Test Once...

Strategic Assessment & Minimum Viable Product

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

[cite] [arve url=”https://youtu.be/eBxS0d8PYUg” title=”Strategic Assessment and Minimum Viable Product” description=”This video discusses what is Strategic Assessment and Minimum Viable Product.” /] Next Article: Beta Test Back To:...

Alpha Testing the Product

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

[cite] [arve url=”https://youtu.be/-QLoOLSRAK8″ title=”Alpha Test a Product” description=”This video explains what it means to Alpha Test a Product. ” /] Next Article: Strategic Assessment: Minimum Viable Product Back To:...

Product Development Process

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

[cite] [arve url=”https://youtu.be/q6H-cbN4ceE” title=”Product Development Process” description=”This video explains the product development process. ” /] Next Article: Alpha Test Back To: ENTREPRENEURSHIP Product or Service...

Qualitative and Quantitative Research

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

[cite] Back To: ENTREPRENEURSHIP Quantitative and Qualitative Research Process Start by defining the purpose and scope of the intended research? Have a concrete idea in your head about the problem or issue you are trying to solve. In the initial market research phase,...

Secondary Research – Explained

by TheBusinessProfessor | Feb 23, 2025 | Principles of Marketing

[cite] [arve url=”https://youtu.be/ejTN-YBiIcM” title=”Secondary Market Research” description=”This video explains what is Secondary Market Research and how it relates to market analysis. ” /] Next Article: Quantitative and...