Line Sheet – Definition

Cite this article as:"Line Sheet – Definition," in The Business Professor, updated March 24, 2019, last accessed December 4, 2020,


Line Sheet Definition

A line sheet is used by a manufacturer or distributor of a product to provide information to purchasers. The purchasers a generally wholesalers or retailers purchasing the goods to sell to end users.

It is also used in the insurance industry to outline the types of risks covered in a policy.

A Little More on What is a Line Sheet

As a sales tool used by manufacturers, the line sheet showcases products to potential wholesale buyers. Product descriptions, images, color and size options and wholesale prices are included on the line sheet.

Irrespective of the sales strategy employed, line sheets are useful when reaching out to multiple sales channels, such as shops, galleries, retail stores, department stores, catalogs or online retailers.

It is essential for a line sheet to include the following:

  • Cover with branding logos
  • Contact information
  • Information on sales terms and ordering
  • Product images
  • Product names
  • Product descriptions
  • Color and size variations
  • Wholesale prices
  • Minimum orders or repack quantities

Although line sheets need a lot of work and frequent updates, it should have a simple design and be easy to handle. It can be arranged in different ways based on the type of product being sold.

References for Line Sheet

Academic Research on Line Sheet

Optimization of trimming line in sheet metal forming processes by FEM simulation, Fang, G., Lei, L. P., & Zeng, P. This paper outlines the procedure of increasing the trimming line of the sheet metal part by introducing the use of the Autoforma software. It is a useful method as it saves the blank material and forms the part better.

Line Sheet, IVORRA, C. F. (2012). Line Sheet (Doctoral dissertation). This dissertation carries out an extensive examination of the line sheet, its features and its uses across various sectors.

Managing attendance at work: the role of line managers in the UK grocery retail sector, Hadjisolomou, A. (2015). Employee Relations, 37(4), 442-458. The paper attempts to understand the methods line managers use in managing attendance within the lean food retail market and the supermarket shop floor. This is as a result of the introduction of highly developed control systems which demands that managers keep labor costs low. The paper also gives a new perception to managerial practices in the UK retail market. It achieves this by discussing the impact of lean retailing on line managers’ authority and their roles in managing attendance.

How to Start a Clothing Line Company, Kelly, M. (2016). This is a step by step entrepreneurial guide on how to set up a clothing line company.

Components of apparel retailing web sites, Jang, E., & Davis Burns, L. (2004). Journal of Fashion Marketing and Management: An International Journal, 8(4), 375-388.This is a study carried out through the classification of different clothing retail websites into four categories- virtual-retailer, catalog company, brick-and-mortar retailer and multi-channel retailer. Results showed significant differences in their components and that competition is based on how the information is provided and not on what information is available.

Retailing: Science of shopping to the rescue, Brown, L. (2006). Business and Economics Digest, 19, 19-20. This article discusses a systematic approach to shopping as a means of boosting the growth of the retail.

IM means business, Cherry, S. M. (2002). IEEE spectrum, 39(11), 28-32. The use of the Instant Messaging has cut across several facets of life and devices. Connecting people in ways that phones and emails can’t, the key feature of presence makes the IM one of the most useful applications around. However, incorporation of presence into collaboration tools, word processes, email directories etc is becoming a drawback. The IM could possibly be the most important means of communication if the right amount of availability can be shown to the right set of people but if not properly managed, presence will become a burden instead of a benefit.

Fashion after Fashion, Freedman, E. A. (2018).. Fashion Theory, 1-8.  This article addresses the declaration of a foremost fashion icon, Li Edelkoort in 2015 that fashion was dead, and the response of the fashion industry to such a declaration.

Trends in the internationalization of grocery retailing: the European experience, Burt, S. (1991). International Review of Retail, Distribution and Consumer Research, 1(4), 487-515. The paper examines evidences that point towards interest in internationalization as a viable strategic option for retailers within the die grocery sector in Europe. This is achieved through a factual analysis of activity in the post-war period.

Physical distribution service quality in online retailing, Xing, Y., Grant, D. B., McKinnon, A. C., & Fernie, J. (2010). International Journal of Physical Distribution & Logistics Management, 40(5), 415-432. The paper discusses and checks the conceptual framework for Electronic Physical Distribution Service Quality (e-PDSQ) from the consumer’s perspective. This is as a result of the debate on who is better at offering e-PDSQ between the traditional and ‘pure player’ retailers who use the internet.

Impact of Below-the-line promotions on Consumers Preference for Private Label Apparels, Bhatnagar, S., & Mukherjee, S. (2013). JOURNAL, 41. This article assesses the impact of Below-the-line promotions on consumers preference for private label apparels.

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