5Ps – Process

Cite this article as:"5Ps – Process," in The Business Professor, updated July 18, 2014, last accessed May 30, 2020, https://thebusinessprofessor.com/lesson/5ps-process/.

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5 Ps – Process

The Value-added services that differentiate the product from the competition (e.g. after-sales service, warranties)

  • Is there a method for feedback on customer satisfaction, quality control?
  • What minimum shipping orders are required? (cost efficient)
  • What minimum inventory levels must be maintained to ensure no loss of sales due to late deliveries, back orders, split shipments?
  • What system is to be used for processing orders, shipping, billing?
  • What trade terms will be offered?

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