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S-Curve – Explained

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

What is an S-Curve?The S curve refers to the shape of charted data on a line graph that represents the growth of a business. The plotted line has a distinct S shape.  How is the S-Curve Used? The S curve is used to describe, visualize, and predict the growth of a...

Turnkey Business – Explained

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

What is a Turnkey Business?A turnkey business is an existing business that, if purchase, would be ready for immediate operation. Turnkey is based on the concept of unlocking doors and beginning operations by turning the key in the lock. Turnkey businesses are mainly...

Commercialization – Explained

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

What is Commercialization?Commercialization is a process that involves introducing new products or new production methods in the market. Commercialization generally involves product/service development, sales, marketing, distribution, customer support, and other key...

Growth Company – Explained

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

What is a Growth Company?An established growth company is an industry leader that is typically associated with significant positive cash flows and earnings that grow exponentially at rates far exceeding the industry average. Note: A commonly confused concept is that...

Growth Curve – Explained

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

What is a Growth Curve?A growth curve is a graphical representation of the increase in a particular quantity over time. Growth curves can be typically classified into two types – Exponential growth curve, or, J Curve. Logistic growth curve, or S Curve. A growth...

Value Proposition – Explained

by TheBusinessProfessor | Feb 23, 2025 | Strategy, Entrepreneurship, & Innovation

What is a Value Proposition?A value proposition concerns the core value that a company’s product or service delivers to the customer, client, or end user. It can also be referred to a statement that tends to make customers aware of the company’s vision,...
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