by TheBusinessProfessor | Feb 23, 2025 | SEO, Social Media, Direct Marketing
What does Going Viral Mean? Viral marketing, also referred to as viral advertising, is a marketing strategy or technique to increase brand awareness by inspiring people to accept a message and share the same message with others voluntarily via the internet or by word...
by TheBusinessProfessor | Feb 23, 2025 | SEO, Social Media, Direct Marketing
What is Freemium? Freemium is a revenue model whereby a base product is offered for free, while more advanced or developed aspects of the product (premium features) are available for purchase or a fee.
by TheBusinessProfessor | Feb 23, 2025 | SEO, Social Media, Direct Marketing
What is Search Engine Reputation Management?Search engine reputation management (SERM) is a tool that websites and businesses use to maintain their good reputation on search engine and also to revive their reputation once they led in trouble. As the case may be SERM...
by TheBusinessProfessor | Feb 23, 2025 | SEO, Social Media, Direct Marketing
What are Search Terms?Oftentimes, web users launch queries on search engines, they seek relevant information, website contents, news articles, images, maps and other snippets relevant to their topic of search. A search query can only be initiated using a search term....
by TheBusinessProfessor | Feb 23, 2025 | SEO, Social Media, Direct Marketing
What is a Search Engine Results Page?A Search Engine Result Page (SERP) refers to a list of results or information that a search engine compiles which is displayed to a web user. This list of results is only displayed after a web user launches a search or makes an...
by TheBusinessProfessor | Feb 23, 2025 | SEO, Social Media, Direct Marketing
What is a Search Engine?Search engine refers to a software or a system that enables internet users to access content on the website. Users search for web contents through World Wide Web (www). Internet users search contents by entering keywords or phrases into the...