by TheBusinessProfessor | Feb 23, 2025 | SEO, Social Media, Direct Marketing
[cite] Back to: MARKETING, SALES, ADVERTISING, & PR Conversion Rate Optimization Definition Conversion rate optimization (CRO) is the technique for enhancing the number of guests to a website who then change to become customers on that webpage. A Little More on...
by TheBusinessProfessor | Feb 23, 2025 | SEO, Social Media, Direct Marketing
[cite] Back to: MARKETING, SALES, ADVERTISING, & PR Cloaking Definition This a technique used in search engine optimization (SEO) to deliver to the search engine spider, content that differs from the one delivered to the users browser. It is achieved through...
by TheBusinessProfessor | Feb 23, 2025 | SEO, Social Media, Direct Marketing
[cite] [arve url=”https://youtu.be/TT9lwrDSrto” title=”Website URL and Social Media Handles” description=”This video talks about the considerations when naming a business, such as the Website URL and Social Media Handles” /] Next...
by TheBusinessProfessor | Feb 23, 2025 | SEO, Social Media, Direct Marketing
Update Table of Contents What are Content Tags?How are Content Tags Used?Why are Content Tags Important?Academic Research on Content Tags What are Content Tags?A content tag is a term or keyword attached to web content that identifies characteristics of the content....
by TheBusinessProfessor | Feb 23, 2025 | SEO, Social Media, Direct Marketing
Update Table of Contents What is Adware?How is Adware Used?Adware: How Users Make MoneyAdware HistoryAdware and Malicious UseAcademics Research on Adware What is Adware?As a user of computer devices, when you stress on a web browser, you see advertisements pop up on...
by TheBusinessProfessor | Feb 23, 2025 | SEO, Social Media, Direct Marketing
Update Table of Contents What is Click Fraud?How does Click Fraud Work? Click Fraud: Gaming Ad RevenueClick Fraud in PracticeAcademic Research on Click Fraud What is Click Fraud?Click fraud is an illegal act where an individual, computer program or automated script...