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Action Plan
The action program includes the procedural steps necessary to carry out the marketing strategy (strategic use of resources) laid out above. The action plan is generally constructed as a table of activities that assign various tasks, functions, deadlines, responsibilities, and cost to each activity. In any event, you must match the feasibility of programs against availability of resource restraints.
|
Activity |
Tool |
Responsibility |
Deadline/Hrs |
Cost |
|
SEO |
WordPress; Blogging; backlinking |
Jim, Intern |
3 hrs daily |
$20/hr |