Marketing 5Ps - Process
5 Ps of Marketing - Process
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Table of ContentsWhat is Process in the 5Ps?
What is Process in the 5Ps?
The Value-added services that differentiate the product from the competition (e.g. after-sales service, warranties)
- Is there a method for feedback on customer satisfaction, quality control?
- What minimum shipping orders are required? (cost efficient)
- What minimum inventory levels must be maintained to ensure no loss of sales due to late deliveries, back orders, split shipments?
- What system is to be used for processing orders, shipping, billing?
- What trade terms will be offered?
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