1. Home
  2. Strategy

Strategy

  • Business Strategy Defined

    What is Strategy? Summary: Business strategy is a planned approach toward a commercial activity. It involves the direction of the...
  • Concept of Value Proposition

    Concept Test Your Idea  Early in the idea evaluation phase, you should work diligently to concept test your business idea....
  • Porter’s Generic Strategies

    Porter’s Generic Strategies The study of business strategy was strongly influenced Michael Porter, Harvard Professor, and author. In 1985, he...
  • Bowman’s Clock

    Expanding Upon Porter Porter’s Generic Strategies have been the subject of considerable student and expansion since their introduction in 1985....
  • SWOT Analysis

    What Strategy to Pursue Choosing a competitive strategy is not as simple as setting a course and following it. Rather,...